Blog
Guides, tutorials, and best practices for email tracking and analytics.
Email Analytics: 7 Metrics Every Sender Should Track
A comprehensive guide to the seven essential email metrics: open rate, click-through rate, bounce rate, unsubscribe rate, delivery rate, engagement over time, and device analytics.
Custom Tracking Domains: Why They Matter for Email Deliverability
Learn why using a custom tracking domain improves your email deliverability, builds recipient trust, and protects your sender reputation.
Click-Through Rate for Emails: The Complete Guide
Everything you need to know about email click-through rate: how to calculate it, industry benchmarks, and actionable tactics to drive more clicks from your emails.
Email Open Rate: What It Is and How to Improve It
Understand what email open rate really measures, what constitutes a good open rate, and proven strategies to improve yours across different industries.
How to Track Emails in n8n Workflows
Step-by-step tutorial on adding email open and click tracking to your n8n automations using Mailpulse. Get real-time analytics without writing code.
What Is Email Tracking and How Does It Work?
Learn how email tracking works, from invisible pixels to link rewriting. Understand what data you can collect and how to use it to improve your email strategy.